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Carrie Collins

Carrie Collins

Of Counsel

Carrie Collins draws on twenty-eight years of experience in public relations, the media, and public affairs to guide branding and marketing initiatives for its non-profit clients. Carrie works with groups’ stakeholders to take them through a messaging process that defines the core identity of their brand and creates a unique position for that brand in their audiences’ minds. She then designs and implements communications strategies that promote the brand and help these organizations achieve their programmatic and fundraising goals, educate and mobilize their constituencies, and market products and services. 

Carrie has served as a Vice President for the international public relations firm of Ruder Finn where she managed communications and media campaigns for a variety of companies and non-profits.  Over a period of seven years, Carrie worked on Capitol Hill as both a legislative assistant in the House of Representatives and press secretary in the Senate. 

With nine years in broadcast television, Carrie brings to her work with the firm’s clients an understanding of how the media functions. As Executive Producer and Director of Programming at C-SPAN, she orchestrated the network’s coverage of major political events and helped to build the network's reputation, viewership, and influence in Washington and around the country.  Carrie also served as Director of Strategic Communications for American Rivers, a national conservation organization. 

Carrie graduated from Mount Holyoke College with a bachelor’s degree in political science.