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FOR IMMEDIATE RELEASE

Chesapeake Bay Trust Turns to BCC for Social Networking Strategy, Messaging Help 

January 15, 2010

BCC & Associates has been retained once again by the Chesapeake Bay Trust to help the organization strengthen its brand and raise its profile by crafting a core institutional message as well as messages for key audiences.  Once we have completed our messaging work, we will develop and implement a social networking strategy to support CBT's communications and outreach efforts throughout the state of Maryland.  

The Chesapeake Bay Trust was founded in 1985, and since that time, has given over $27 million in grant money to more than 8,000 grantees whose efforts focus on conservation efforts in Maryland.  Last year, CBT awarded over $3.8 million to nine different organizations, most of whom focus their efforts on restoring the Chesapeake Bay.

BCC is a full-service consulting firm specializing in campaigns, communications and constituency building for U.S. and international non-profit organizations.  For more information, visit www.bcc-associates.com.

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