Communicate Your Message
Successful non-profits employ the power of communications to build their brand, raise awareness of their cause, and win new donors and supporters. We develop highly customized communications strategies that best position you in your marketplace and help you push your messages out to your most important constituencies.
Branding and Positioning Strategies
At BCC, we produce branding and positioning strategies that clearly place you in the minds of your members, customers, donors, prospects, clients, and other audiences. We help expand your customer base by building support among your key audiences to raise revenue, win support, and increase membership.
Media Relations and Publicity Campaigns
At BCC, we garner extensive media coverage for you because we start with a creative strategy and a compelling hook. From a targeted pitch in a local market to a nationwide media outreach effort, we provide you with a full suite of media relations services specifically tailored to meet your needs.
New Media and Social Media
Social Media is a powerful communications tool. We work with you to create a social media plan to fit your organization and to develop new media initiatives that will deliver measurable results. We will also help you reach and engage your supporters through integrated online campaigns and enhance your fundraising efforts by drawing in new followers to increase awareness and action for your important issues.
Community Outreach
Members of Congress, local planning boards, community leaders, corporate CEOs, federal agency representatives – you must identify your audiences (e.g., those groups who are in the strongest position to help you achieve your goals). We work with you to do just that and then develop outreach strategies that communicate messages to those constituencies through a variety of techniques, tools, and tactics designed to leverage one another for maximum impact in order to win support for your cause.
Market Research
Market research is the foundation of all effective fundraising and communications strategies. We partner with OpinionWorks to provide a full range of market analysis and research services, including public opinion research, customer and stakeholder surveys, market analysis and focus groups. |
